Goldberg Set to Shine at 2025 AMVCA Cultural Night with N1m Fashion Prizes
Goldberg Lager Beer, one of Nigeria’s most iconic beer brands, has announced its sponsorship of the 2025 AMVCA Cultural Night, promising an unforgettable evening of culture, fashion, and celebration. The highly anticipated event will take place on Friday, May 9, 2025, at the Federal Palace Hotel in Lagos.
The AMVCA Cultural Night is known as a colourful tribute to Africa’s rich traditions, showcasing indigenous fashion, music, and storytelling. As part of the Africa Magic Viewers’ Choice Awards (AMVCA) — the continent’s top film and television award show — the cultural event brings together creative minds who are shaping Africa’s artistic future.
One of the major highlights of this year’s Cultural Night is Goldberg’s initiative to reward outstanding fashion. The brand will honour the Best Dressed Male and Female guests with a cash prize of ₦1 million each. The awards aim to celebrate individuals whose outfits reflect elegance, cultural richness, and innovative style.
Goldberg’s presence at the AMVCA Cultural Night aligns perfectly with its “Goldstandard” campaign, a movement championing excellence and national pride. The campaign, which has been active since the start of the year, promotes the idea that greatness can be found in everyday achievements and in the heart of cultural expression.
According to Kunle Aroyehun, Senior Brand Manager at Goldberg, the brand is more than just a drink — it is a symbol of African pride and heritage. “Our sponsorship of the AMVCA Cultural Night allows us to stand side by side with the continent’s brightest talents, those who continue to shape narratives and elevate our culture on a global stage,” he said.
From dazzling red-carpet moments to captivating performances, the 11th AMVCA Cultural Night promises to be a standout occasion that celebrates African creativity. With Goldberg as a sponsor, the night will also emphasize identity, heritage, and the shared pride of being African.
Goldberg Lager Beer continues to strengthen its bond with Nigerian culture through impactful experiences and initiatives that bring people together. As the Cultural Night draws near, anticipation builds for a powerful evening of glamour, tradition, and artistic brilliance.
