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Fidelity Bank Extends Get Alert in Millions Promo, Raises Prize Pool to ₦189 Million

Fidelity Bank Plc has announced a three-month extension of its flagship savings initiative, the Get Alert in Millions Season 6 (GAIM 6) promo, giving customers more opportunities to win big and encouraging a stronger savings culture across Nigeria.

In a statement shared with Saturday PUNCH, the bank explained that the extension was driven by its ongoing commitment to financial inclusion and customer empowerment. Fidelity Bank also revealed that the total prize pool for the campaign has been increased from ₦159 million to ₦189 million, making it one of the largest customer reward schemes in the Nigerian banking sector.

The bank stated that this move comes at a time when the Nigerian economy needs more inclusive and innovative financial strategies to support growth. It added that the extension aligns with the Central Bank of Nigeria’s Payment System Vision 2028, which prioritizes digital transformation and financial inclusion as key tools for national development.

“As Nigeria continues to open up its economy and empower citizens financially, Fidelity Bank has taken a bold step to deepen financial inclusion and reward customer loyalty,” the bank said in its statement.

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The timing of the announcement also coincides with the 2025 World Savings Day scheduled for October 31, which aims to promote a culture of saving and long-term financial discipline.

Fidelity Bank noted that the GAIM 6 promo targets a diverse group of Nigerians, including NYSC members, women, children, and small business owners, with entry starting from deposits as low as ₦2,000. To ensure fairness, the draws are supervised by the Federal Competition and Consumer Protection Commission (FCCPC).

Customers who deposit ₦5,000 or more qualify for both monthly and grand draws, where winners can take home ₦10 million, ₦5 million, and ₦2 million as the grand prize, first runner-up, and second runner-up respectively. The bank disclosed that ₦47 million is still available to be won in the upcoming draws — ₦30 million in monthly draws and ₦17 million in the grand finale set for December 2025.

During the seventh and eighth monthly draws, 20 customers received ₦1 million each, showcasing the promo’s wide reach and transparency.

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Speaking about the development, Osita Ede, the bank’s Divisional Head of Product Development, explained that the extension was a direct response to customer feedback.

“They asked for more opportunities to benefit from the promo, and we listened. With management and regulatory approval, we’re excited to keep the excitement going for another three months,” Ede stated.

With its expanded prize pool and focus on customer engagement, the GAIM 6 promo continues to reinforce Fidelity Bank’s role as one of Nigeria’s leading financial institutions championing inclusive growth and rewarding savings behavior.

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